The direct sell model would allow Hairston to pursue designs that met his standards of performance and consumer pricing constraints. Follower engagement fueled design changes, and product development was on public display on social media and other online channels. It is nearly cut in two by Affleck Canal. Despite fracturing two vertebrae in his neck in his senior year, he advanced to playing in the NFL for two seasons. Sitka and KUIU In , Hairston sold his business interests and started Sitka, creating appropriately camouflaged gear with technical fabrics and fit.
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After football, he returned to the wild places while enjoying success as an entrepreneur. The population was 10 persons at the census. His transparency regarding all facets of building a hunting brand and associated gear garnered a loyal following before product kuui even available. His grassroots blog posts immediately gained followers and momentum.
KUIU, Sitka Founder Jason Hairston Has Died
He became increasingly disenchanted with the retail model Sitka followed. Retrieved from ” https: It is nearly cut in two by Affleck Canal. Kuiu Island is an island in the Alexander Archipelago in southeastern Alaska. Barrerite from Rocky Pass, Kuiu Island. He was 47 years old.
The entire island is part of Tongass National Forest. Sitka was an immediate success. Never judgmental, Hairston methodically made me realize how disconnected from my food I was — I was and still am a meat eater — unlike hunters.
Football and Hunting Hairston enjoyed a successful collegiate football career at UC Davis while pursuing a business economics degree. Sitka and KUIU InHairston sold his business interests and started Sitka, creating appropriately camouflaged gear with technical fabrics and fit.
By Seiji Ishii Seiji Ishii is an adventure journalist that blurs the lines between work and play, writing about his climbing, two-wheeled and on-foot adventures, and the gear involved. This article about a location in the Petersburg Borough, Alaska is a stub.
Coordinates on Wikidata All stub articles. Jason Hairston also carried this public openness in his social media posts of personal hunting trips, sharing his preparation and hunt results. I was shocked that Hairston called me personally and never imposed a time constraint.
Despite fracturing two vertebrae in his neck in his senior year, he advanced to playing in the NFL for two seasons. The sale of Sitka freed Hairston to embark on a different business model: A few years ago, KUIU reached out during a campaign to gain media coverage in the general outdoor markets: Kuik had become a well-known hunting brand.
Hairston shared all of it online, ushering in a unique hunter-as-athlete mentality.
#kuiu hashtag on Instagram • Photos and Videos
Hairston enjoyed a successful collegiate football career at UC Davis while pursuing a business economics degree. Views Read Edit View history. The island was first charted by Joseph Whidbey and James Johnstonetwo of George Vancouver ‘s men during his expeditionin Cape Decision kkiu a lighthouse located on Kuiu Island.
He also never shied away from publicly showcasing his views on hunting, politics, land and game management. Hairston grew up backpack hunting with his family. So, for days at a time, he envisioned hunting gear made with the same attention to weight and performance as technical outdoor gear.